I wrote a post a couple of days ago on commenting on blogs when you write a post or an article. Today I came across a clear example of why this needs to happen. An ad agency out of Portland called WK Studio did some work for Nike on a campaign called hyper dunk. One [...]
Posts under ‘communication’
Less out of date, more organic
In my opinion, books on the latest theories in information or management work better when they have a dynamic living web presence along side them. A great example would be Freakonomics. I read freakonomics a year or so ago, but it’s on the top of my mind because I read the blog and regularly visit [...]
2 way communication or respect da comments
I find it interesting, actually make that I find it perplexing, yeah perplexing sounds right… I find it perplexing that people who write blog posts and articles don’t respond to comments that are put on the post or article. If you’re enabling your community to comment on your post then you should take the time [...]
Focused communication
One of the reasons I love twitter and SMS messaging is that you have a limit to the number of characters you have to get your message across. So you’re constantly thinking about the most effective way to use the limit to get your message across. Communication formats without limits makes it more difficult to [...]