I was flipping channels while on the bike this morning and caught a bit of GMTV’s interview with Madonna. They discussed her collaboration with Justin Timberlake – really digging that song by the way – and her career and other stuff. Just after the interview they mentioned that GMTV had the UK exclusive of the new video and would be playing it in its entirety on Monday. The interview’s on the GMTV site, but since you can’t embed it here’s the link.
Later this morning I’m checking through my feeds and Jason C has a post with the video embedded. This post has the video too after the cut.
What the hell is the point of having a “regional exclusive”? Some people still don’t get the fact that the web is international and that releasing something in one market and then waiting months if not years to release the product in another market is pointless.
Companies need to get better at global releases. Customers are already consuming internationally organisations need to catch up.
Anyway, it’s still a cool song and video, can’t believe Madonna’s nearly 50?!
