Athletes and politics

Categories: internet , marketing , nba , politics , sports |
February 28th, 2008

News from the blogosphere hit one of my favourite tv shows today, ESPN’s Pardon The Interruption – I say TV show, but I listen to the podcast here in the UK. The news was that Greg Oden(GO), a basketball center with the Portland Trailblazers, had publicly endorsed Barak Obama on his blog. The post was followed by over 170 comments (mostly positive) and a bunch of other blog posts like this (mixed results).

Both hosts from PTI were giving GO dap – i.e. credit –for taking a political stance and being vocal about his political leaning. I was born during the later stage of a time when many athletes were thought leaders, to a certain extent, in the US. On PTI Michael Wilbon rattled off the names Jim Brown, Muhammad Ali, and basketball players like Bill Russell, Bill Walton and Bill Bradley (who’s now in politics, not just talking politics in the locker room) who were all vocal about their political beliefs. Before these athletes there was Jackie Robinson, the black power salute at the Olympic Games, and other acts of politics and sport mixing. Whether you agreed or disagreed with these athletes you had to respect their strength in character to discuss their views. Some, like Ali, even suffering financially and reputationally (yes I know it’s not a word, don’t care) because of their views.

Today, I can only think of one other athlete, the Canadian 2 - time MVP of the NBA - Steve Nash, who also has made his political views known on occasion and has suffered some backlash for some of his views.

Personally, I think there’s too much money in endorsements for professional athletes today, and an athlete today can suffer significant financial set backs by saying the wrong thing or upsetting the wrong person. Being like Mike meant drinking Gatorade, wearing Air Jordans and buying into Brand Jordan not believing in some of the things that Mike believed in. Being like Tiger means wearing an expensive watch or investing a mutual fund or whatever else Tiger’s associated with. I’d love to see GO’s stance to be seen as a new trendsetter, one of athletes speaking their minds.

Maybe I’m a little partial to this as I’m reading Obama’s Dreams of my Father right now and I like the fact that he comes from a diverse background, something I can really relate to. Not to mention that I think he could do a whole heap of good for America’s reputation across the world and… well this wasn’t meant to be a political post so I’ll stop there. Maybe I’d feel differently if GO had endorsed McCain or Clinton on his blog. Don’t know, can’t say. But I like it in this case.



Post a Comment


XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>